Campaigns
posters, videos and statics
Campaigns made for book launches and products. They were specifically designed to improve awareness and impact, leading to more sales and deeper audience connections.
The
Extraordinary
Life
The release of specially made posters marked the pre-launch event for "The Extraordinary Life," the autobiography of Mr. Rahul Bajaj, a well-known Indian billionaire and former Chairman Emeritus of the Bajaj Group. These posters were meant to appeal to a wide range of viewers, including a more general demographic including different age ranges and specific groups like entrepreneurs, business owners, and industrialists. The book covers Mr. Bajaj's incredible journey, focusing especially on the renowned Bajaj Chetak scooter's crucial role as the primary driving force of the Bajaj Group's expansion.
Book Launch
After the camapign begain, I made a series of creatives and videos to promote the book on social media, the book saw a good number of sales and engagement
Social media for the Book Launch
EMI Hai Na
Be it purchasing gifts for your loved ones during the festive season or shopping for your favorites and personal needs. there can be a thousand reasons for an individual to go on a shopping parade. however, there can be endless reasons for someone to compromise on their shopping lists too.
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With the concept of EMI Hai Na, we provide a simple and convenient solution to the people of India, through which they can split and pay for their purchases over a flexible tenor. which means no more compromising or delaying your wishlist - whenever, wherever, and whatever India wants to buy, they can buy it without any stress on EMI..
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The camapign ran for 4 months and won an award for 'best use of social media'.
Pocket
Insurance
Bajaj Finserv has 300+ products listed under their ‘Pocket Insurance and Subscription’ offering. Each of these products cover everyday risks like losing of keys, wallets, phone etc.
The intent behind the campaign was to enable customers to explore and choose from 20 top selling small ticket insurance products that Bajaj Finserv has to offer.
